Buzz 3D featured in Retail Sector: Turning shopper insights into measurable retail impact

Introduction

Retail Sector has published a new feature exploring how Buzz 3D’s shopper behaviour testing technology is helping retailers move from insight to impact, closing the gap between the “3-silos” in which the industry currently operates - planogram design, consumer testing, and data-analysis.

Our technology helps retailers and market researchers test new shelf concepts quickly, easily, and seamlessly in their surveys, making it possible to go from planogram concept to large-scale human testing and finally data-insights all in the same day.

From margin protection to sustainability gains, the piece explores how Buzz 3D is redefining shelf testing and decision-making for a faster, more agile retail world.

👉 Here’s the full article: “Insights to Impact: How Shopper Behaviour Testing Drives Stronger Retail Performance”

And below is our take on those 3 silos, and how we’re linking them up.