Test more merchandising, planogram & promotional concepts before rollout
Create Shelves
Deploy to Surveys
Analyse Shopper Data
… all in minutes
Buzz 3D augments conventional research workflows by providing rapid concept testing for merchandising, planogram & promotional concepts before committing to more thorough, time-intensive shopper validation studies.
This reduces the risk of leaving better concepts behind simply because testing capacity wasn’t available.
Ideal for Category Management & Shopper Insights teams who simply don't have the time to test every great idea.
Better retail decisions don't necessarily emerge from evaluating a narrow range of options more deeply; they’re often found by evaluating a wider range more broadly before committing resources to deeper shopper validation.
Breadth Before Depth
Buzz 3D augments conventional research workflows by making early-stage concept evaluation practical at scale, enabling organisations to explore far more merchandising, promotional and planogram concepts before selecting the strongest for enterprise-scale shopper testing.
The result is better-informed retail decisions for Category Management and Shopper Insights teams, reducing the likelihood that stronger concepts are overlooked because research capacity was focused on only a small number of initial candidates.
Innovation Before Validation
Traditional innovation programmes are often constrained by the time and cost required to evaluate every merchandising, promotional and planogram concept before deeper shopper validation.
Buzz 3D expands innovation capacity by making early-stage concept evaluation practical at scale, enabling organisations to explore significantly more concepts within existing budgets and timelines.
Rather than replacing established enterprise research programmes, Buzz 3D enables organisations to reserve deeper shopper validation for the strongest concepts, improving both innovation throughput and retail decision quality.
Brands we’ve worked with
