Test more merchandising, planogram & promotional concepts before rollout
Create Shelves
Deploy to Surveys
Analyse Shopper Data
… all in minutes
Buzz 3D is an Innovation Testing platform that sits upstream of enterprise shopper validation, enabling Category Management and Shopper Insights teams to evaluate significantly more merchandising, promotional and planogram concepts before committing resources to deeper validation.
Breadth Before Depth
Buzz 3D sits upstream of enterprise validation, enabling high-volume retail concept evaluation before deeper shopper research. Focus your most valuable research resources on validating only the strongest concepts.
Stage 1 : Breadth (Buzz 3D)
Create many merchandising, pricing and planogram concepts
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Post to surveys for shopper evaluation
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Time-to-insight measured in hours
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Identify the strongest concepts
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Progress only the best candidates
Stage 2 : Depth (enterprise validation)
Comprehensive shopper validation
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Deeper behavioural and statistical analysis
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Time-to-insight measured in days or weeks
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Build confidence in the shortlisted concepts
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Roll out only the strongest to stores
Brands we’ve worked with